Little Legends
-2020
SUSTAINABLE PACKAGING DESIGN, INTERACTIVE CAMPAIGN, LOGO DESIGN & BRANDING
PROJECT BRIEF:
Create a brand and integrated campaign which works towards achieving the SDGs and assists those most in need during the Covid-19 pandemic lockdowns.
CLIENT:
Little Legends
CONCEPT & BUSINESS:
The Covid-19 pandemic has left many school children who rely on their daily school lunches without food due to being stuck at home during lockdown or school closures. Therefore, the Little Legends: Lockdown Lunches was ideated and developed with the main goal of providing healthy, nutritious and fun Lockdown Lunch packages to underprivileged children. The concept inspires local communities to come together, provide hope and much needed food for those most in need during the pandemic.
WORK TYPE:
Graphic & Digital Design